How Printers Bring Your Artwork to LifeIf you’re like many of our clients, you might not know what to look for in a new piece of office equipment. A big purchase, like a copier can be a hard decision and you’ll want to do your research. Here’s our recommendations on the top 5 best things to do before you buy:

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Raster Image Process


The digital image file is uploaded to the website and then converted into a raster graphic image. The image you send goes through the “Raster Image Process” (RIP). The process converts your art, logo or design.

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RIPing produces a bitmap and then coordinates the colors. Using a laser within the digital printer, the charges are then erased. This creates the blank “unprinted” space.

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Positive Charges


The positive charges are removed, and toner is then attracted to the remaining positive charges. The image then exits on the photoreceptor.

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The last step involves toner being applied to the sheet and is then fused to the paper by a fuser roll. This is a hot process – think 400 degrees fahrenheit.

Bringing Your Artwork to LifeCool, right? Even if you don’t fully grasp how digital printing works, you can still enjoy the outcome. Want to see these steps in action?  We carry the best printers around: from Ricoh to Kyocera, HP to Sharp.

Contact us about our printers, copiers, and other products.

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